Joan Benson

Director, Nonprofit Industry Marketing | Sage Intacct

Joan Benson Director, Industry Marketing Sage Intacct Corporation Joan has 20+ years of combined experience in accounting, consumer products, and technology. As director of industry marketing for Sage Intacct Corporation, Joan focuses on understanding the needs of nonprofit organizations by creating solutions, support, and best practices that help ensure they achieve their mission. Prior to Sage Intacct, Joan worked as a product marketing manager at Sage Software where she spearheaded product positioning, messaging and launches, and served as the market intelligence expert. She has supported and worked with nonprofits, serving as director of marketing at David C. Cook Publishing, and worked in finance and operations for a leading manufacturing and distribution organization. Joan holds a Bachelor of Business Administration from Baylor University – Hankamer School of Business. She regularly speaks at nonprofit conferences and events, and contributes articles and white papers on nonprofit best practices.


As a nonprofit finance leader, you need fact-based data analytics to provide lines of sight across the organization and enable you to make informed decision. You need to transition from historical More